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Training

Data & CRO Training

Make your teams autonomous on data

Upskill your teams on data and optimization, directly on your tools and real data.

They trust us+70 clients

  • L'Oréal
  • Canal+
  • Sephora
  • Chaumet
  • Renault Group
  • Salomon
  • TAG Heuer
  • Etam
  • Shiseido
  • Yves Rocher
  • Byredo
  • Jardiland
  • Hiscox
  • Fursac
  • Cegid
  • Bricomarché
  • Gamm vert
  • agnès b.
  • A.P.C.
  • Monte-Carlo Société des Bains de Mer
  • RAJA
  • Mouratoglou Academy
  • Alptis
  • OGF

The need

What you tell us

« I want autonomous teams on data and CRO: able to analyze, experiment, and leverage insights without depending on a provider. »
  • « I want to upskill my teams »
  • « I want to bring CRO in-house »
  • « I want to train my teams on GA4 / my tools »
  • « I want to reduce my dependence on a service provider »

Our response

  • Needs diagnosis by team
  • Hands-on sessions with your data
  • Ongoing coaching and skills transfer

The principle

Our success is when you no longer need us

Illustration of the principle, without client data.

As the program progresses, your teams gain autonomy on data and CRO, and our support steps back.

  • Autonomy of your teams
  • Welyft support
  • Le relais : votre équipe prend la main

Method

Our method in 5 steps

Our stance

Knowledge transfer

Every engagement includes skills transfer to your internal teams, with autonomy as the goal.

  • Workshops
  • Support
  • Coaching
Talk to an expert
  1. Step 01 : Diagnosis

    Assessment of your teams' initial level and their mastery of tools in order to develop tailored objectives and training paths.

    • Level and tools by team
    • Tailored objectives and journeys
    • Assessment of initial skills
    • Scheduling and format constraints
  2. Step 02 : Design

    Creation of customized programs by business function and preparation of practical cases based on your own data.

    • Programs by business line
    • Practical use cases on your data
    • Prepared materials and exercises
    • Learning assessment grids
  3. Step 03 : Sessions

    Facilitation of modules in person or remotely with guided exercises directly on your technical environment.

    • In-person or remote
    • Guided exercises on your tools
    • Alternating theory and practice
    • Business questions handled live
  4. Step 04 : Hands-on practice

    Support for your team members on real projects with individualized feedback to embed skills.

    • Real projects supported
    • Individualized feedback
    • Corrections and best practices
    • Assessment of skills acquired
  5. Step 05 : Anchoring

    Ongoing coaching, knowledge base structuring and the implementation of rituals to make your gains sustainable.

    • Ongoing coaching
    • Knowledge base and rituals
    • Progress report
    • Personalized follow-up plan

Deliverables

What you get

  • Custom program

    By role, on your tools.

  • Practical exercises

    Built on your real data.

  • Skills assessment grid

    Measurement of each participant's progress.

  • Anchor kit

    Documentation, office hours, support.

Who is it for?

Who is this offer for?

Tools used

  • GA4
  • Piano
  • Contentsquare
  • Hotjar
  • Mixpanel
  • GTM
  • E-commerce, data, or product teams to upskill
  • Context for internalizing CRO
  • Sponsor: Head of E-com, Training HR, Digital Director

To go further

Articles by our experts related to this offer.

All our articles

To go further

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Training

Tool training

Make your teams autonomous on each of their tools

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Experimentation

CRO & Experimentation Program

Turn your visits into measurable growth

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Experimentation

CRO maturity & organization audit

Structure your CRO organization

Start by knowing where you stand.

Measure your maturity in a few minutes, or speak directly to an expert.