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SectorLuxury

The CRO agency for luxury houses

Watchmaking, jewellery, perfume: Welyft helps luxury houses deliver an online experience that matches the boutique, and measure what each piece of content brings to sales.

They trust us

Our approach

An approach tailored to your challenges

Editorial content, rarity, service: we measure what each element of the experience brings to sales, both online and in-store.

  1. Your challenges : Highly consulted editorial content that rarely leads to the product

    Our response : Tested bridges between the muse pages, the magazine and the collections

  2. Your challenges : Collections presented at the same level, without staging the exceptional

    Our response : Exceptional pieces showcased and filters designed for connoisseurs

  3. Your challenges : A clientele seeking reassurance before paying

    Our response : Secure delivery, packaging, gift message and customer service visible throughout the checkout

  4. Your challenges : A sale that is often concluded in-store

    Our response : Appointment booking and in-store reservations tracked as conversions

Our expertise

Our expertise in action

Every engagement starts with your challenges. Here are the areas of expertise we most often draw on in your sector.

Discover all our areas of expertise

Maturity audit

Where does your CRO maturity stand compared to your market?

Our diagnostic assesses your CRO program pillar by pillar and positions you against companies in your sector: a score out of 100, your gaps with competitors and your first areas for improvement, in under 10 minutes.

Free, no account creation required

Example result

  • Your score
  • Sector average
Maturity map by pillar: your score against the sector average, example5075Stratégie &Culture72Méthodes &Process58Skills46Outils &Data66IA &Innovation38

FAQ

Your frequently asked questions

Is CRO compatible with the image of a luxury house?

Yes. Each test is designed with your brand teams and respects your guidelines: we work on information hierarchy, reassurance and journeys, within the framework of your identity.

How do you measure the site's effect on in-store sales?

We track intermediate conversions (appointment booking, in-store reservation, contact request) and, when your data allows, we reconcile them with in-store sales in your dashboards.

Do you need a lot of traffic to do A/B testing in luxury?

A site with moderate traffic can test, with suitable pages and indicators: most visited pages, intermediate indicators, test duration calculated in advance. Our statistical confidence calculator helps to size each test.

Which A/B testing tools do you work with?

Welyft works with the leading A/B testing and personalization solutions, including AB Tasty, Kameleoon, Dynamic Yield and Optimizely, and adapts to the tool already in place at your organization. Our CRO tools comparison also helps you choose a solution.

Une question sur votre contexte ? Nos experts vous répondent.

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Facing a similar challenge?

Talk to a Welyft expert: we review your challenges with you and tell you where to start.