CRO in service of data teams
A decision is only as good as the data behind it. Welyft helps data teams make tracking reliable, manage with useful dashboards and deliver insights to business teams.
They trust us
Our approach
Reliable data, read and used
We start from your collection and your stack to work back up to business teams' decisions.
Your challenges : Tracking no one is sure about
Our response : A full tracking sanity check and a prioritized action plan
Your challenges : Many dashboards but few consulted
Our response : A dashboard foundation built around the decisions to be made
Your challenges : Endless debates over the contribution of each channel
Our response : A challenge to the attribution model backed by your data
Your challenges : A data team called upon for every question
Our response : AI-driven analytics based on a shared semantic model, with training to make teams self-sufficient
Our expertise
Our expertise in action
Every engagement starts with your challenges. Here are the expertise areas we mobilize most often with your team.
Maturity audit
Where does your team's CRO maturity stand?
Our diagnostic assesses your CRO program pillar by pillar and positions you against companies in your sector: a score out of 100, your gaps with competitors and your first areas for improvement, in under 10 minutes.
Free, no account creation required
Example result
- Your score
- Sector average
FAQ
Your frequently asked questions
Which analytics solutions do you work with?
Mainly Google Analytics 4, Piano Analytics and Contentsquare, with Google Tag Manager on both client and server side. We adapt to the stack already in place.
What does a tracking sanity check include?
A review of data collection, consent, tool configuration, the tagging plan and data quality, with a prioritized action plan.
Can you take over an ongoing data project?
Yes. We start with an assessment of what already exists, then take over workstreams in order of their impact on decisions.
Which A/B testing tools do you work with?
Welyft works with the leading A/B testing and personalization solutions, including AB Tasty, Kameleoon, Dynamic Yield and Optimizely, and adapts to the tool already in place at your organization. Our CRO tools comparison also helps you choose a solution.
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