AB Tasty
Revolutionize brand and product experience with AB Tasty: AI-driven experimentation and personalization, feature management, and product optimization. AB Tasty is now part of Wingify, together with VWO.
- Partnership
- Certified agency
- Category
- A/B testing
- Publisher
- France, 2009
- Pricing
- Sur devis
The partnership
Give a new dimension to your optimization strategy through our Platinium partnership
AB Tasty is one of the most powerful experimentation and personalization platforms on the market. Since 2026, AB Tasty and VWO have come together under the Wingify brand, with a unified platform powered by Wingz as its AI engine. As a Platinium Partner, Welyft supports you at every step to unlock the full potential of the tool, from strategy to execution, through to performance analysis.
Why choose Welyft for your AB Tasty strategy?
Certified Platinium expertise
All our consultants are AB Tasty certified: we have in-depth knowledge of the features, best practices, and pitfalls to avoid. You benefit from both strategic AND operational support.
A performance-driven approach
Welyft combines experimentation (A/B tests, personalization, server-side) with CRO. Our teams design high-impact tests, analyze results, and identify winning iterations to boost your conversions.
Data-driven management
We don't test at random. Every experiment is based on a thorough analysis of your user journeys and behaviors. And every recommendation is grounded in concrete data.
What we set up with you
Platform deployment & integration
We help you integrate AB Tasty into your tech stack, structure your experimentation projects, and provide training if needed.
Testing strategy & optimization roadmap
Based on your business objectives, we build a roadmap of targeted A/B tests, with clear prioritization and a rigorous methodological framework.
Test monitoring & results analysis
We track the performance of each test, analyze results with precision, and help you interpret insights to inform your next actions.
Continuous optimization & personalization
Beyond testing, we leverage the power of AB Tasty to create personalized, contextual experiences that maximize engagement and conversion.
AB Tasty Training: make your teams autonomous
Welyft, a certified AB Tasty agency, trains your teams on AB Tasty, a solution now united with VWO under the Wingify brand, on your own account.
- On your account and real use cases
- Beginner or advanced
- OPCO funding possible
Other A/B testing solutions we support
Together, we turn experimentation into measurable growth
Welyft doesn't just run A/B tests. We help you build a genuine culture of continuous optimization, where every test feeds into an overall strategy focused on user experience and business performance.
- Experimentation
- UX & Experience
- Personalization & CRM
- Data & Analytics
- Training
- Agentic commerce
